Royal Plastic Clinic
We created the website of Royal Plastic Clinic and Dr. Stefan Komitski, MD, PhD — a clinic for plastic, reconstructive and aesthetic surgery in Sofia with a summer practice in Sozopol.
Royal Plastic Clinic
We created the website of Royal Plastic Clinic, the clinic of Dr. Stefan Komitski, DSc, a specialist in plastic, reconstructive and aesthetic surgery in Sofia with a summer practice in Sozopol. The clinic's goal is to turn Renaissance ideals of beauty into reality with a contemporary feel, which is why the website opens with a painting by an old master. A classic serif typeface and gold on a dark background complete the impression. All procedures are organized by area (face, eyelids, nose, breasts, body), with reconstructive surgery in its own section. The surgeon is presented personally, with his signature and over 25 years of experience. The VIP card, hotel accommodation, reviews, prices and blog answer patients' questions before the consultation. The opening hours show whether the clinic is open right now. The website is in Bulgarian and English.
- Custom design
- UX/UI
- Web design
- Web development
- Front-end development
- Back-end development
- Optimization
- SEO optimization
- Healthcare & wellness
Branding
The mark is an engraving: two angels hold an oval medallion bearing the name Royal Plastic beneath a crown, like the seal of an old apothecary. The website continues the tone with the Cormorant serif for headings, Sofia Sans for body text, pale gold for buttons and a warm dark background on which photos and paintings sit as in a gallery.
Colors
Ivory
HEX #FFFDF8
RGB 255,253,248
Pale gold
HEX #D6C38F
RGB 214,195,143
Antique gold
HEX #7A6A2F
RGB 122,106,47
Dark walnut
HEX #2A251C
RGB 42,37,28
Typography:
Cormorant
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
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Sofia Sans
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
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Design for every
device
We design for each screen size separately — from a widescreen monitor to the phone in your pocket — so the experience is equally good everywhere.
Over 22 pages
A clear structure and well-organized content in which visitors find what they're looking for on the first try.
Design for desktop and mobile
One design that looks and works equally well on a monitor, tablet and phone.
Easy to use
Intuitive navigation and fast loading — nothing standing between the customer and the action.
Every view is tested on real devices before launch — because mobile traffic has long been the main traffic, not the extra.
Built with the mobile screen in mind
Over 70% of visits come from a phone. That's why we start there — and build up to tablet and desktop, instead of shrinking a finished desktop design.
Every screen is checked on a real device, not just in a browser. That way, differences are caught before launch, not after it.
Scroll the screen in the phone — this is the project's real mobile version, exactly as the client sees it.
Phone first, then everything else
We design from the smallest screen up. That way, what matters most stays visible everywhere, instead of being hastily rearranged for mobile.
Fast, even on a weak connection
We optimize images and code for mobile networks. The page starts loading in under a second — not after the visitor has already given up.
Thumb-friendly
Buttons, forms and navigation are designed for one-handed use on the go — no zooming, no accidental taps.
Project timeline
The work proceeds in clear phases with a fixed scope — you know what happens in each one and when to expect the result.
Phase 1 1 week
ResearchStructureCompetitor analysisPhase 2 2 weeks
Custom designUX/UIWeb designPhase 3 2 weeks
Web developmentFront-end developmentBack-end developmentPhase 4 1 week
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