Brand identity
Turn your name into a mark of quality! A brand that sells with ease through lasting recognition, trust and demand from your audience.
Feel free to contact our specialists:


What do we build for your brand?
Brand identity is the system people recognize you by — everywhere and consistently, whatever the medium.
Brand identity
Print & promo materials
Brand book
Graphic design
We define your positioning and build a visual language that works as well on a billboard as it does in a story.
Brand marketing
We help the identity come to life — in your campaigns, on your website and in everything that leaves the company.
What goes into a brand identity?
There’s no magic — just consistency. From the logo to the billboard, here’s what we work on so your brand sounds equally strong everywhere.
How we build your brand.
A brand is more than a logo. It is what stays in the customer’s mind — and it is built consistently, step by step.

Brand research
We understand the business, the audience and the competition before we draw anything at all.
We define the brand’s character in words — how it sounds, what it promises and what it is not.
This direction becomes the foundation every visual decision is measured against.

Visual language
We develop the mark, colors, typefaces and the rules for using them.
We test how they work in real situations — on screen, in print, on dark and light backgrounds.
You receive a guidelines manual that lets every future contractor keep to the same standard.

Materials and application
We apply the identity to business cards, documents, packaging, apparel and promotional materials.
We help with printing and delivery through partners we have worked with for years.
The result is a brand that looks equally confident wherever your customers come across it.
How much will building your identity cost?
Calculate the estimated price.
Where are we starting from?
How many brand touchpoints will we cover?
Do you need a brand book?
Print materials?
Competitor research?
Estimated project price
from €600
Everything you need for a strong digital presence — in one place.
All servicesWhy Web Factor?
We combine strategy, design and technology to create more than a beautiful website — a tool that works for your business every day.
Some of our clients.
We've had the pleasure of creating digital experiences for market-leading companies and forward-looking startups.
Some of our latest projects.
Our focus is on striking visual solutions — functional and genuinely pleasant to use.
All projects
Lighthouse Golf & Spa Hotel
We created the flagship website of Lighthouse Golf & Spa Hotel — a luxury resort in Balchik with a golf course, a spa center and a hotel offering first-class service.

Mait
We designed and developed the flagship website of MAIT — an investment company with over 24 years of experience building modern, low-energy buildings in Bulgaria.

Transins
We developed the corporate website of Transins — a company with 32 years of experience in waste recycling and management in Bulgaria.

Shivana Residence
We created the website of Shivana Residence — a boutique complex of 21 detached houses with yards and a shared pool in the Priboy area of Asparuhovo, above the Black Sea.
Let's keep it simple.
Three clear steps from the first call to the start of work — no unnecessary meetings and no surprises along the way.
Step 1
Schedule a call
We want to learn more about you — your goals, what's working and where you need help. That's how we judge whether we're the right partner and can put together a plan that delivers real results.
Step 2
You get a tailored plan
We send you a clear proposal built around your goals — no fluff and no template price lists.
Step 3
We get to work
From day one, we're fully committed to your project. We dig into the details, communicate clearly and focus on one thing: results that matter.
Book your first call
What's it like to work with us?
The most accurate assessment of our work comes from the people we've done it with. Here's what they say.
We can also help with
A project rarely comes down to just one thing. Here's what else we can help with when the need arises.













































