Cherno More Auto
We designed and developed the modern website of the Cherno More car dealership in Varna, with fully functional vehicle listings.
Cherno More Auto
We designed and developed the modern website of the Cherno More car dealership in Varna, with a full-featured car listing — every vehicle has its own page with detailed information and photos. The built-in search allows quick filtering across dozens of makes and hundreds of models, shortening the path from browsing to calling. The website is built mobile-first to look flawless on a phone — the device most traffic comes from when people search for a car. SEO was built in from the first day of development rather than added afterwards, giving the dealership stable organic visibility in Google among customers actively searching for a specific make or model.
- Custom design
- UX/UI
- Web design
- Web development
- Back-end development
- Optimization
- Front-end development
- Hosting & maintenance
- Cars & transfers
Branding
The “ChM” monogram (the Cyrillic initials of Cherno More) is drawn with angular lines that suggest both a wave and a direction. It is rendered in white and appears only on dark backgrounds, while the rich blue carries the trust a car deal calls for.
Colors
White
HEX #FFFFFF
RGB 255,255,255
Light gray
HEX #E7EAF0
RGB 231,234,240
Blue
HEX #103CE0
RGB 16,60,224
Black
HEX #000000
RGB 0,0,0
Typography:
Open Sans
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
0 1 2 3 4 5 6 7 8 9 10
Design for every
device
We design for each screen size separately — from a widescreen monitor to the phone in your pocket — so the experience is equally good everywhere.
Over 22 pages
A clear structure and well-organized content in which visitors find what they're looking for on the first try.
Design for desktop and mobile
One design that looks and works equally well on a monitor, tablet and phone.
Easy to use
Intuitive navigation and fast loading — nothing standing between the customer and the action.
Every view is tested on real devices before launch — because mobile traffic has long been the main traffic, not the extra.
Built with the mobile screen in mind
Over 70% of visits come from a phone. That's why we start there — and build up to tablet and desktop, instead of shrinking a finished desktop design.
Every screen is checked on a real device, not just in a browser. That way, differences are caught before launch, not after it.
Scroll the screen in the phone — this is the project's real mobile version, exactly as the client sees it.
Phone first, then everything else
We design from the smallest screen up. That way, what matters most stays visible everywhere, instead of being hastily rearranged for mobile.
Fast, even on a weak connection
We optimize images and code for mobile networks. The page starts loading in under a second — not after the visitor has already given up.
Thumb-friendly
Buttons, forms and navigation are designed for one-handed use on the go — no zooming, no accidental taps.
Project timeline
The work proceeds in clear phases with a fixed scope — you know what happens in each one and when to expect the result.
Phase 1 1 week
ResearchStructureCompetitor analysisPhase 2 2 weeks
Custom designUX/UIWeb designPhase 3 2 weeks
Web developmentBack-end developmentFront-end developmentPhase 4 1 week
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