Ave Ceramica
We designed an inspiring website for Ave Ceramica — a company founded in 2016, with showrooms in Varna and Sofia, presenting 3D projects and porcelain stoneware.
Ave Ceramica
We designed an inspiring website for Ave Ceramica — a company founded in 2016, with showrooms in Varna and Sofia, presenting 3D projects, porcelain stoneware, tiles and accessories from leading brands. The rich visual gallery and easy navigation by category help customers quickly find the perfect solution for their bathroom, without having to visit the showroom in person for an initial selection. Every product is presented with detailed photos and specifications, which shortens the time spent consulting a sales associate. The result is an online showcase that reflects the quality and variety of the physical showrooms and generates pre-qualified visits.
- Custom design
- UX/UI
- Web design
- Web development
- Back-end development
- Optimization
- Front-end development
- Hosting & maintenance
- Online stores
Branding
The name is set in a serif on black, and the thin rule and Italian tricolor beneath it hint at where the tiles come from. The brand is black and white by principle — in this industry, the color is in the material itself, so amber appears only on the “new” and “sale” labels.
Colors
White
HEX #FFFFFF
RGB 255,255,255
Light gray
HEX #EAEBEC
RGB 234,235,236
Amber
HEX #D1893E
RGB 209,137,62
Graphite
HEX #5D5E60
RGB 93,94,96
Black
HEX #0A0C0D
RGB 10,12,13
Typography:
Playfair Display
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
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Raleway
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
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Design for every
device
We design for each screen size separately — from a widescreen monitor to the phone in your pocket — so the experience is equally good everywhere.
Over 22 pages
A clear structure and well-organized content in which visitors find what they're looking for on the first try.
Design for desktop and mobile
One design that looks and works equally well on a monitor, tablet and phone.
Easy to use
Intuitive navigation and fast loading — nothing standing between the customer and the action.
Every view is tested on real devices before launch — because mobile traffic has long been the main traffic, not the extra.
Built with the mobile screen in mind
Over 70% of visits come from a phone. That's why we start there — and build up to tablet and desktop, instead of shrinking a finished desktop design.
Every screen is checked on a real device, not just in a browser. That way, differences are caught before launch, not after it.
Scroll the screen in the phone — this is the project's real mobile version, exactly as the client sees it.
Phone first, then everything else
We design from the smallest screen up. That way, what matters most stays visible everywhere, instead of being hastily rearranged for mobile.
Fast, even on a weak connection
We optimize images and code for mobile networks. The page starts loading in under a second — not after the visitor has already given up.
Thumb-friendly
Buttons, forms and navigation are designed for one-handed use on the go — no zooming, no accidental taps.
Project timeline
The work proceeds in clear phases with a fixed scope — you know what happens in each one and when to expect the result.
Phase 1 1 week
ResearchStructureCompetitor analysisPhase 2 2 weeks
Custom designUX/UIWeb designPhase 3 2 weeks
Web developmentBack-end developmentFront-end developmentPhase 4 1 week
OptimizationHosting & maintenanceMore projects
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